Tag: mcommerce

Ecommerce grew in May: IMRG

According to the IMRG Capgemini eRetail Sales Index, ecommerce grew by 17 per cent in May, compared to the same time last year. That’s the highest rise seen in the index since June 2015, and came as average basket values rose to £81 in the year-to-date from £78 in the equivalent period last year.

New app lets your fridge buy the groceries

Samsung and Mastercard have launched an app which means consumers can use a new smart fridge to buy groceries paid for by credit card. A new service built around a trusted payment process is a great example of mobile commerce – it’s about using a new channel to provide new capabilities often delivered within new products.

Four Digital Predictions for 2016

It’s incredible to think that the year 2015 is coming to its conclusion. The past twelve months have flown past, with developments that are likely to dictate the direction of the advertising industry for the next several years, from the rise of ad blockers to the rebirth of paid social as a platform that offers advertisers a new channel for acquisition.

Will 2016 be the year of mobile?

Every time you turned around in 2015 somebody somewhere was discussing the growing importance of mobile as a sales channel, with some sites seeing 50 per cent of their traffic from mobile. But just because everyone talks about it doesn’t mean everyone’s doing it. Could 2016 be the year that mcommerce becomes a central part of retail strategy?

Mobile wins over Black Friday shoppers

Online retail sales grew in double digits on Thanksgiving Day and Black Friday while mobile traffic exceeded that of desktop, according to the latest reports from IBM.

Master shoppers take control at John Lewis

The latest John Lewis Retail Report provides an analysis of where, how and what its customers buy and has reported the growth of omnichannel environment in satisfying consumers.

Working Lunch Report: The Evolution of Ecommerce: Google Shopping and Buy Buttons

The Ecommerce Club’s latest Working Lunch London, hosted by Net Media Planet, took at look at how ecommerce is evolving. There are massive changes taking place in the way in which customers may be able to buy, and it’s the goal for marketers to understand where those changes are taking place and what advantages and disadvantages those change can provide.

Has mcommerce plateaued? Report

The percentage of online sales completed through mobile devices (smartphones and tablets) may have reached a plateau, according to the latest research.

Mobile interest access reaches saturation point: ONS

Mobile internet access has exploded, with the latest report from the ONS Internet Access – Households and Individuals 2015 stating that nearly all (96 per cent) of British adults aged 16-24 browse ‘on-the-go’.