Ocado is planning improvements to its targeted customer marketing, with the appointment of specialist agency Selligent.
John Lewis is adopting new technology to manage its supply chain for omnichannel retailing.
Boden has seen its ‘add-to-basket’ rate increase by 18 per cent on mobile after using personalisation to manage the online customer experience in real time.
Publicans can now stock up using a new B2B ecommerce platform that has given pub operator Punch Taverns a single view of the customer across its sales channels.
Shop Direct is to bring its retail and IT teams together as it focuses on improving and personalising the customer experience.
Leading fashion brand Missguided, which has been a leading proponent of personalization through mobile, is now offering a new refer-a-friend programme that launches this week.
Fashion retailer Next has posted a fall in half-year profits and hinted it may have to raise prices for the first time in six years thanks to the fall in the pound.
Menswear to spearhead £3.2 billion growth in UK value clothing market to 2021, but digital is key to success.
Gap has announced the launch of its loyalty app, Gap+, as part of its drive to deliver more a more personalised service and kick-start its omnichannel strategy.
At the Ecommerce Club’s latest Working Lunch London on 22nd March, we were lucky enough to hear from Adrian Moss at Monetate about the next step in personalisation, Customer Experience Marketing.
The Ecommerce Club held its first twitter debate on myths of the digital world on 8th December. We’ve put together some of the biggest myths that came up and added some responses to explain away concerns. The big question to kick things off was what are the issues that prevent your company from really devoting itself to the opportunities in digital and mobile commerce.
November 27th saw the Ecommerce Club’s first Working Lunch in Dublin. Andy Beale, New Retail Systems Manger, Tesco Plc was kind enough to join us in an exploration of strategic roadmaps for the development of retail platforms.