Trends come and go in fashion, and change is a fact of life. One thing that seem set to permanently change the face of online fashion is the rise of visual content and the emergence of “search by image” platforms.
A consortium of the UK’s leading local news publishers are calling on ad agencies and national brands to use local news media and reject the current trend for buying programmatic ads.
Google’s answer to Amazon Echo – Google Home – is launching in the UK on 6th April.
Telefonica is seeking to put its customers in the driving seat as far as their data is concerned with the release of a new digital personal assistant called Aura.
Google has added shopping functionality to its smart speaker Google Assistant, as it looks to take on the popularity of Amazon Echo.
An increasing number of overseas consumers searched for UK retailers in the last three months of 2016, according to the latest BRC-Google Online Retail Monitor.
Snapchat’s parent company has admitted it faces a challenge to convince advertisers to spend more of their budgets with the service as it preps for one of the biggest tech public offerings in years. It has only been running ads for a few months, and said it sees its future as a camera company.
In December, the Ecommerce Club held a wine and cheese tasting event at Clerkenwell London. While the drinks were delicious and the conversation fun, what stood out was Visualsoft’s insight into the evolution of the ecommerce environment, with mobile and the impact of AI (artificial intelligence) and other innovations.
Ocado is using artificial intelligence in order to understand and prioritise its customer emails.
Google is expanding its search and advertising businesses, with the announcement of a series of hardware and software applications that will help the search giant build out its services for brand.
Google, Facebook, Amazon, IBM and Microsoft are joining forces to create a new AI partnership dedicated to advancing public understanding of the sector, as well as coming up with standards for future researchers.
Google is launching an interactive experience In fashion and home decoration, allowing consumers to ‘shop the look’.