Resource type: Research

Retail apps fail to meet consumer expectations

Consumers believe current retail apps are failing to deliver the high quality and interactive mobile shopping experience they demand, according to new research.

Retail success: Grey Pound is key to winning online

Millennials are often looked to for paving the future of online shopping but new research has found it is actually their older counterparts who spend the most both online and in stores.

Retail is the industry most set for digital: Fujitsu

Recent research from Fujitsu suggests that the retail industry feels best suited for digital development, and that augumented reality could add £1 billion to the UK’s retail market.

Half UK stores to vanish by 2030

ParcelHero’s Head of Consumer Research, David Jinks MILT, says recent reports of the shift from off to online shopping proves the findings of its new report – 2030: The Death of the High Street – that within 13 years the impact of online shopping and home deliveries will mean over half of today’s town centre stores, with all their familiar names.

January welcomes ‘selfish spending’: eBay research

January offers brands a fresh opportunity to tap into renewed appetite for self indulgent shopping as premium purchases are set to rise following the gifting season, according to new data from eBay Advertising.

Brands must communicate with Gen Z on their own terms

Generation Z (people aged under 19) has its own distinct behaviours, attitudes and responses to advertising, and brands need to adjust accordingly for this new type of consumer, according to new research.