Wearables have opened up new and innovative ways for retailers to enhance the customer experience. From browsing to buying, consumers can rely on their smartwatch, fitness monitor or even their VR headset to find the best deal and complete a purchase without using any other device. Oracle and Bronto have put together a white paper called The Rise of Wearables in Commerce to help you explore:
- How the wearable market is forecast to grow and change the industry
- What marketing tactics will resonate with wearable users
- How millenials use their wearables and what will keep them shopping.