Ecommerceclub resources

Research

Case studies

Comment

Innovators

OSF Commerce – The Endless Rewards of Ecommerce Personalisation

Comment

Email remains most popular marketing channel

Research

Email still most popular marketing channel

Research

Facebook inspiration helped boost Black Friday sales in 2016

Research

Nearly 3/4 of consumers fed up with irrelevant comms

Research

Travel retail trends: Poor online experience leads to lost sales

Research

Gamification market to slow as competition heats up

Research

UK marketers fail to meet consumer demand for innovation

Research

Online sales UK to Europe at 4yr high

Research

UK holidaymakers think future of travel lies in tech

Research

Cyber flaws in majority of FTSE 350 boards

Research

comScore warns of TV digital divide and programmatic pricing pressure

Research

DMA email trends: Consumers open, but are cautious to click

Research

Women face low confidence re tech careers

Research

Age of disloyalty: innovation and convenience more important than brand

Research

Half of firms avoid investing in tech because of cost

Research

IAB Europe offers guide to Programmatic Mobile

Comment

Verto Analytics: Google and Facebook account for over 1/4 of UK online time

Research

OSF: Mobile Strategies for Connected Commerce

Comment

Half of Brits believe all payments will be made in-app by 2022

Research

Digital campaigns struggle to target women

Research

Email remains king of mobile conversion

Research

Double engagement with the right image

Research

Businesses expect to fail without digital transformation within four years

Research

Despite real-time data, customers increasingly disaffected by brands

Research

Retailers not committed to providing channel agnostic shopping experiences

Research

Context is critical for retailers selling to connected consumers

Research

Retailers are vulnerable to data breach

Research

Amazon beats supermarkets to come top of list of most trusted retailers: survey

Research

Second-Lowest June Growth for Online Retail Sales since 2001

Research

Two-thirds of older citizens “have never used a computer”

Research

Almost half of UK shoppers plan to exercise new GDPR rights over personal data

Research

Retailers must develop emotional intelligence to win over new generation of online shoppers

Research

The rise of eGrocery: Everyday essentials now account for 20 per cent of online shopping searches

Research

IoT accelerating the globalisation of food production and processing

Research

Retailers are ready for AI marketing but 70 per cent see tech skills as barrier to success

Research

Personal assistant apps falter as smart speakers take off

Research

Marketers held back by ‘IT complexity’

Research

Hypermarkets and supermarkets lose global market share to online challengers: Kantar

Research

Picky fashion shoppers buy from just three online stores

Research

Brexit prompts consumers to put price before brand loyalty: survey

Research

Google Shopping ads bring in most visitors – but retailers must do more to ensure they stay

Research

Innovator: OSF Commerce

Innovators

Most Brits have unsubscribed from retailer comms in the past year

Research

Amaze White Paper on Disruption

Comment

Quarter of Brits ignoring smart tech features (despite paying for them)

Research

Uncover the Reality of AI

Research

How wearables are changing the retail industry

Research

Brits don’t find value for personal data

Research

Personal service leads to more purchases

Research

Teens switching from live TV to ‘on demand’

Research

How shoppers’ online behaviour is changing

Research

Store visits fell in May, as online growth also slowed: BRC

Research

Majority of consumers expect voice to go mainstream within 10 years

Research

Next-gen retail: 4 business models shaping the future of digital commerce

Research

Ad blocking trends in 2017: Mobile increases but signs of overall slowdown

Research

Social media marketing: Which platform spends the most on its own ads?

Research

Marketers feel the need to hoard customer data

Research

Ecommerce sales grew slower in May than for more than four years: BRC

Research

Psychology of sharing: Brits favour visual content

Research

UK favours visual content: the psychology of sharing

Research

Majority of consumers expect voice to go mainstream within 10 years

Research

Poor retail marketing leads to unsubscribes

Research

Cross device and mobile: study reveals sectors dominated by different devices

Research

Five popular beliefs about sales forecasts

Comment

Cybercrime to cost over $8 trillion in the next 5 years

Research

Email vs Social – looks like email still has it

Research

40% of the global population will be using digital commerce by 2021

Research

Rise of ecommerce changing in-store shoppers expectations

Research

EU data law deadline: 62% of businesses still at high risk of non-compliance fines

Research

Online retail trends: Click and collect starts to pay off

Research

Easter and election influence online sales growth in April

Research

Communications and social increasingly dominate app time in the UK

Research

UK consumers turned off by disconnected retail experience

Research

Lack of visibility in omnichannel leads to lost sales, loyalty and revenue

Research

Chatbots “could save billions” for UK industries

Research

75 per cent of UK shoppers trust other customers over retail staff

Research

Viral marketing trends: Just 1% of social video goes viral

Research

40% of all online grocery purchases in the UK now made on mobile

Research

One in five shoppers want augmented reality changing rooms

Research

UK online consumer spending falls for the first time since 2013

Research

Brits welcome AI in the workplace

Research

Retail searches rise in first quarter of 2017, especially on mobile

Research

Small brand to international success: Perfectly Basics

Research

UK leads Europe in readiness to improve customer experience using the Internet of Things

Research

Fixed PoS in store will die off ‘in next five years’

Research

Customer experience needs to improve: Eptica study

Research

Two thirds of UK marketers not using personalisation

Research

Young people will share more data in exchange for better experiences

Research

Shoppers “more loyal” to retailers that get it wrong (but put things right)

Research

Mars teams up with Realeyes to understand emotional commitment for ads

Research

Retail IoT platforms to connect 12.5bn assets by 2021, rising 350% from 2016

Research

Majority of marketers “not confident they’ve sussed mobile”

Research

DMA warns email marketing needs increased relevance

Research

Does speed bound success for retail apps?

Research

IOT key to experience-based retail

Research

UK shoppers rate retail experiences as average

Research

New analytics tool helps luxury brands understand cross-border shopping

Research

Global digital skills trends: EMEA finishes bottom for technology usage in recruitment

Research

Nearly 25 per cent of small businesses not using social media

Research

One fifth of world’s site security use dangerously out of date SHA-1 Certificates

Research

No Brexit plans in place for two thirds of British retailers

Research

Global retailers investing in mobile for digital transformation, despite profitability challenges

Research

UK retailers missing out on £13.6 bn mcommerce market

Research

Most marketers no longer incorporate mobile apps into their campaigns

Research

Global Trends 2017: internet use up, social doubles – half the world has a smartphone

Research

Snapchat and Instagram growing fast in UK

Research

Gaps in coding skills making business less agile

Research

Most marketers “miss sales due to dated marketing technology”

Research

Spontaneous spenders: British shoppers regret impulse sales purchases

Research

Digital skills gap: 70 per cent of firms are struggling with up skilling employees

Research

UK consumers wouldn’t care if 94 per cent of brands disappeared

Research

UK beats out US and Europe for mobile Christmas spend

Research

agnes b. reduces fraud ten fold

Case studies

Retailers have “lost touch with baby boomers”

Research

Shoppers now expect personalisation to extend to the store

Research

Email marketing still best performing channel for marketers

Research

Retail apps fail to meet consumer expectations

Research

Revenue growth linked to AI: Infosys

Research

Retail success: Grey Pound is key to winning online

Research

Retail is the industry most set for digital: Fujitsu

Research

Connected devices and VR are top priorities for international marketers

Research

Half UK stores to vanish by 2030

Research

January welcomes ‘selfish spending’: eBay research

Research

Retailers losing 20% of customers to rivals due to stock and delivery problems

Research

Digital consumers ‘more likely to ditch bad brands’ than high street shoppers

Research

Brands must communicate with Gen Z on their own terms

Research

Data analysis more important than social skills: report

Research

Online to replace TV as top ad medium by 2020- IHS report

Research

Brits selling more online than ever: survey

Research

Mcommerce to take the lead over Christmas

Research

UK set to continue dominance of EU online retail

Research

SLI provides the do’s and don’t of personalisation

Comment

Why risk-based approaches are the solution to electronic payments authentication

Case studies

From pure-play to in-store: Charlotte Zimbehl’s story continues

Case studies

Content sharing consumers most likely to buy

Research

Is innovation the new superpower for retailers?

Research

Black Friday unprofitable for most retailers

Research

Xmas shoppers to spend less, but more online

Research

Marketers focusing too heavily on the short term

Research

How AI can help boost the luxury market

Research

Smartphone shopping comes of age

Research

Insight: New Shopping Trends to Impact Global and UK Commerce in 2017

Research

Insight: Mobile ad spend overtakes desktop for the first time – a sign of things to come?

Research

Insight: Retailers must meet expectations of mobile savvy students

Research

Insight: EU sites load too slowly for Chinese buyers

Research

Insight: Adobe claims Brexit effect on online sales

Research

Insight: E-Bay launches UK Retail Report

Research

Insight: Brands focused on customer retention get better market share

Research

Insight: One third of UK shoppers abandon their baskets

Research

Insight: Despite investment, customer experience is getting worse

Research

Insight: Mobile at the tipping point

Research

UK SME’s fear complications of international business

Research

Insight: the gap between retailer and consumer

Research

Insight: IoT smart shopping mainstream within 2 years

Research

Insight: Will security fears on mobile financial services impact retail?

Research

Insight: Legacy systems slowing down retailers in their search for growth

Research

Insight: Smaller retailers must crack mobile to keep up with omnichannel players

Research

Large retailers are failing to connect off and online experiences

Research

Insight: Retailers must embrace social media as part of their omnichannel strategy

Research

Company Profile: Your Style Lab

Innovators

Insight: The Brexit effect on UK retailers and their supply chain

Research

Insight: Higher speed means higher conversions

Research

Insight: How shopping is moving away from shops

Research

Insight: the Consumer view of email marketing

Research

Insight: Retail apps overtaking mobile sites for user revenue and retention

Research

Insight: Almost 90 per cent of retail sales still touch a physical store but digital is a boost

Research

Smart tech embraced for in-store purchase decisions: report

Research

Company Profile: Predator Nutrition

Innovators

Research shows impact of cross-device shopping

Research

Consumer control and “common sense” is key to tackling mobile ad blocking

Research

The current state of social commerce

Research

Retail must evolve to survive: study

Research

Stuarts London ups Twitter referrals by 581%

Case studies

Why TCO matters in ecommerce platform selection

Comment

Mastering mobile enables success in an IoT world

Comment

ThinkTrack provides insight on user behaviour

Research

Waitrose online orders up 24% with customer experience marketing

Case studies

What to do when your platform doesn’t match your aspirations

Comment

Get Ready for Bunnies & Blooming Ecommerce

Comment

Contingency Budgets – the Ecommerce Elephant in the Room

Comment

The State of Retail Online 2016

Research

Apps create most revenue for retailers: poq

Research

Marketers are buying mobile programmatically but its misunderstood

Research

Mobile Apps for the Modern Consumer

Comment

Are Twitter Introducing a 10k Character-Limit for Advertisers?

Comment

nmp: 4 projections for 2016

Comment

IAB Digital Shopping Report looks at digital shopping habits

Research

Expect big breakfast buys on Black Friday

Research

Five golden rules when localising for international ecommerce

Research

Customers abandon carts on delivery choices: study

Research

3 simple shopping features to boost app conversion

Research

Case study: JM Bruneau ups conversions 250%

Case studies

Turning a visitor into a VIP – the role of Guided Discovery

Comment

Inside the Mind of the Omnishopper

Research

Farfetch increases conversions 125 per cent

Case studies

Does International Growth require Replatforming?

Comment

Building a personalisation powerhouse: the five essentials

Comment

Tips to prepare for Black Friday

Comment

Digital disruption: five technologies changing retail

Research

GameStop achieves 2X Lift in Responder Demand

Case studies

Debenhams: expanding acquisition opportunities

Case studies

Would shoppers download a retail app?

Research

International growth needs local knowledge

Comment

Online shopping overtakes in-store

Research

Be prepared: the importance of the ecommerce calendar

Research

Back to the future for Performance Marketing

Case studies

SLI: The Prescription for a Better Search. Chemist Direct

Case studies

Red is the new black: cultural insights and the Chinese New Year

Comment

Latin America now the world’s fourth largest ecommerce market

Research

5 digital marketing trends to affect retailers 2015

Research

« November 2023 »