Your Style Lab is an online shopping coach. It provides a solution to the age old problem with online shopping – how do you get help finding what you want? By providing real-time chat with a stylist, the service provides that personal touch that is sometimes missing from online shopping. It transforms something that can sometimes be time-consuming and stressful to an easy and supported journey from idea to purchase.
Predator Nutrition is an excellent example of a multi-channel retailer. Having started online the company has now expanded into physical shop, providing customers with an online service for those who know what they want, and the provision of expertise and help for customers through the stores.