OMG launches ecommerce practice in APAC

Omnicom Media Group (OMG) has launched Transact, a new ecommerce arm that offers end-to-end consultancy and support for clients looking to bolster their presence on digital marketplaces. The platform is designed to help brands pivot their business by improving their digital availability as well as focusing on new retail opportunities and ecommerce channels. Transact will operate side-by-side with Omni, OMG’s data marketing solution.
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