Maximising sales on Amazon’s Prime Day

Recently our Amazon Director, Dan Simmonds, spoke with WARC about how brands can maximise sales on Amazon’s Prime Day. Amazon Prime Day is the annual shopping holiday that’s exclusive to Prime subscribers. Unlike Black Friday or Cyber Monday, deals last up to 36 hours. As an established selling event, it accounted for an estimated $7.16B in sales in 2019 alone. Read more at OMG Transact