How online retailers are re-writing the consumer story: an interview with Ben Lewis, CEO of River Island

Is AI changing the face of online shopping? Will the introduction of hyperloop technology help solve the distribution needs of the future? Are we close to seeing the ‘Uberfication’ of the checkout process?

Dynamic new brands and iconic retailers are transforming how we shop through innovative tech, constantly-evolving media and compelling storytelling.

Their key to success is being able to capture the customer moment – wherever they enter, whether through an app, instore or the web – and deliver value in an instant.

And value is different for every customer; one size doesn’t fit all.

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