Great web and mobile experiences are key to engaging consumers, yet difficult to achieve. To drive engagement and online revenue, it’s critical to optimise performance to meet consumer expectations for consistent, fast, secure experiences.
Digital performance management is key to be able to measure, optimise and validate the business impact of web performance strategies and understand the correlation between website performance and business outcomes.
In this webinar, Luca Collacciani, Senior Director, Web Experience, EMEA, Akamai Technologies will be interviewing Marc Farrell, Site Performance Specialist, Shop Direct to discover how Shop Direct measure the performance of their website and the different strategies used to improve it.
In this webinar you’ll learn: