Customise your Crocs with Jibbitz charms

Popular shoe brand Crocs have launched the Crocs Jibbitz Charmes, you can virtually customise a pair of Crocs with Jibbitz shoe charms. The new digital tool was created in partnership with LiveArea, a global customer experience and commerce agency. The tool, which has been built using Salesforce Commerce Cloud, has already triggered an 18 per cent increase in average order value, and a double-digit increase in Jibbitz sales. With the Crocs/Jibbitz personalising tool, customers can choose their Crocs clogs or sandal as a base, and then add on different categories of Jibbitz, including emojis, letters, numbers, sports, sayings, and more.  Read more at Mobile Marketing Magazine