Location data firm Blis and marketing company TVTY have teamed up to launch location-based digital ad campaigns reacting to real-time events.
Endeit Capital, Beringea US and Unilever Ventures have joined together to provide $25 million in series B funding for location data technology company Blis.
A consortium of the UK’s leading local news publishers are calling on ad agencies and national brands to use local news media and reject the current trend for buying programmatic ads.
President Donald Trump signed an executive order that officially repeals US broadband privacy rules.
Amazon has launched its B2B marketplace in the UK, two years after it first launched in the US.
Verizon finally announced the new brand name for the entity created by the merger of Yahoo and AOL – Oath.