Slam was founded in 1979 when a group of young, passionate yachtsmen decided to produce technical sailing gear, that was able to stand up to the harsh weather.
CJO is the new CRO. As an e-commerce retailer, in order to keep competing and keep converting in an increasingly competitive market, you need to know your customer journey like the back of your hand
According to Forrester, two of the top three types of advertising content that consumers deem most trustworthy are created not by brands, not by agencies – but by customers.
It’s the start of the New Year and I have decided on a new strategy, a strategy that will hopefully give my business more visibility, credibility and a name in the marketplace.