How to Select a DAM
Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure.
Digital Asset Management Comparison Guide
If you’re on the hunt for a Digital Asset Management (DAM) solution, you have probably already done your research on all the possible vendors
10 ways Sales Benefits from Marketing Automation
Marketing automation gives sales teams not only new and expansive visibility into the buyer’s journey, but the ability to effectively engage with their hottest prospects and close more deals.
PepsiCo and Hello Goodness launch snack delivery robots
PepsiCo has partnered with Robby Technologies to debut new self-driving robots called snackbots, which will deliver a range of Hello Goodness snacks and beverages to college students at the University of the Pacific. Hello Goodness, offers better-for-you alternatives for your snack and drink options.
Christmas Day is bigger than Black Friday for UK Retailers
In the UK, consumers are most likely to indulge in online shopping on Christmas Day. In 2017, traffic to online retailer websites on Christmas Day was almost double the December monthly average at 45%.
How To Build an Effective Digital Content Marketing Strategy
Content is all the rage in digital marketing, and it has been ever since brands realised their first websites gave them the power and means of production to publish their own messages and information without depending on the press or advertising to distribute it.