The Digital Advantage: Next Level Experiences in Home & Garden – Webinar, 11th Oct 2022 at 10am

29th September 2022

In this webinar we will explore: Best practice examples of offline and online experiences in home & garden How AI and analytics can help identify and adapt to seasonal demand trends How to use real-time data to anticipate customer needs and provide a unique experience for every customer Can’t make it to the live event? Sign up… Read more »

Read more
Ad-blocking on the rise

22nd January 2016

Thirty seven per cent of mobile users are blocking ads (and another 42 per cent could follow) according to the latest research from Global Web Index (GWI).

Read more
Friends Reunited, one of the first social networking websites, is to close down

21st January 2016

The site, which once boasted more than 15 million members, was launched in the summer of 2000 as a method for people to find their old friends from their school days.

Read more
MediaCom partners with Realeyes for ‘emotion metrics’

20th January 2016

MediaCom has entered into a global partnership with Realeyes to incorporate emotion measurement technology into its content testing and media planning for clients.

Read more
Retailers missing £9bn opportunity by not engaging with researching shoppers

19th January 2016

Research by Pragma Consulting, uncovering the shopping habits of women across the UK, has revealed retailers are missing out on an annual spend worth £9 billion through not engaging with shoppers who are increasingly researching fashion choices before purchasing.

Read more
WhatsApp goes free

19th January 2016

WhatsApp is dropping its subscription fees. The communications app, bought by Facebook for $19 billion in 2014, has announced plans to scrap its 99 cent annual cost.

Read more
Digital advertising to be a big focus for retailers in 2016

18th January 2016

Retailers have been fast to pick up the latest advertising trends in 2015 according to the IIMRG, and this is set to continue in 2016. Digital is the word on the lips of retail marketers this year, with mobile expected to take the lead.

Read more
How and where British shoppers shop online

15th January 2016

British consumers visited the top ten online retailers, according to Similar Web, 4.54 billion times in 2015 with eBay (1.67 billion visits) and Amazon (1.64 billion visits) dominating the British ecommerce market.

Read more
UK online spending rises by 11% to £114bn in 2015, and by 12% to £24bn over Christmas

15th January 2016

The IMRG Capgemini eRetail Sales Index estimates that some 27 per cent of retail sales now take place online – and forecasts 11 per cent growth in 2016, when it predicts ecommerce sales will rise to £126 billion.

Read more
Fifty per cent of marketers are buying mobile programmatically

13th January 2016

An IAB UK study reveals that 50 per cent of marketers surveyed use programmatic for buying smartphone inventory.

Read more
Global smartphone shopping trends: Brits most likely

13th January 2016

Global survey finds UK consumers are more likely to shop on a mobile device than those in the US and other nations around the world.

Read more
Apple goes AI: Snaps up facial expression recognition software

8th January 2016

Apple has bought Emotient, a startup that uses artificial-intelligence technology to read people’s emotions by analysing facial expressions. While the usage of the software may not yet be clear, it is part of a growing investment trend in AI investment. startup that uses artificial-intelligence technology to read people’s emotions by analyzing facial expressions. Apple rivals… Read more »

Read more
John Lewis saw mobile take 1 in 4 sales at Christmas

6th January 2016

In its latest trading update, John Lewis reported sales up 5.1 per cent over “three peaks” of the Christmas period. Black Friday, Christmas and post-Christmas trading at John Lewis was boosted by ecommerce, which rose 21.4 per cent, offsetting a fall in store sales.

Read more