Experience is the new loyalty

10th October 2019

An increasingly competitive US retail market and reports of store closures demonstrate how tricky it can be to adapt to the evolution of global ecommerce. To survive, savvy retailers need a seamless cross-channel experience – creating an inspiring, fun and authentic experience across the entire customer journey. Read more at Klarna 

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Carpetright goes digital to revitalise its brand

10th July 2015

Carpetright is putting digital at the heart of its new concept redesign, as it seeks to provide inspiration for shoppers.

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House of Fraser updates its app

5th July 2015

House of Fraser said that more than 60 per cent of its online traffic now comes from touchscreen devices, as it launched a new-look smartphone app.

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15 per cent of UK users block online ads

1st July 2015

Free content and services are being put at risk as almost one in seven (15 per cent) British adults online are currently using ad blocking software – mainly because they find online ads interruptive or annoying. This is according to the Internet Advertising Bureau UK Ad Blocking report, conducted by YouGov, who conducted a survey… Read more »

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Amazon Prime launches 1-hour delivery in London

30th June 2015

Amazon has launched its one-hour delivery service, Prime Now, for select areas of London  and said it expects to expand the program to additional cities in the United Kingdom by the end of 2015. It will offer one-hour delivery on over ten thousand items through a mobile app. For an extra fee of £6.99, Amazon Prime members can have… Read more »

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Turkish ecommerce reaches €6.34 billion

30th June 2015

Ecommerce transactions in Turkey are up 35 percent in 2014 from the previous year, reaching a volume of 18.9 billion Turkish liras ($7 billion), according to Turkey’s Istanbul-based Informatics Industry Association, or TUBISAD.

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Email marketing can successfully be increased, but it’s got to be done right

30th June 2015

The latest research on email frequency optimisation suggest that marketers can send more messages without suppressing response, but not necessarily to users primary accounts.

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Personalised service is key for 2015

29th June 2015

Omnichannel personalisation is the wave of the future: multi-channel customers can mean significantly higher value than single channel, but effective service is about more than presence – it’s about convenience, relevance and timeliness. The value of a multi-channel customer is often 5 times that of a single channel customer! 60 per cent of US consumers… Read more »

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Alibaba adds 11 countries to Tmall Global

29th June 2015

According to reports, the Alibaba Group has added 11 new countries to Tmall Global, its third party retail site.

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Tesco refocusing on the customer

26th June 2015

Tesco’s UK like-for-like sales fell by 1.3 per cent in the three months to 30 May, according to its latest trading statement.

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IKEA to bridge online and offline with new collection point model

24th June 2015

IKEA is to trial a new format store in Norwich, an area where it has yet to build a presence, with an order and collection point that it says will improve the service it offers Norfolk customers.

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China’s ecommerce gold rush set to begin

22nd June 2015

In a huge turnaround for the industry, China has confirmed that from now on foreign companies will be allowed to have full ownership of ecommerce business.

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Ecommerce Club Working Lunch London: Hit or Miss Shopping – Personalisation at its best

19th June 2015

The Ecommerce Club team came together with some of the most interesting retailers currently on the scene to explore the ways in which personalisation can increase sales and marketing ROI. By collecting the right data from customers and really understanding how they behave, you can create real time targeted campaigns specific to the individual shopper,… Read more »

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