Ceder’s launch, It’s Anything But Dry’ campaign, for January including a weekly Instagram challenge

10th January 2022

Domino’s Pizza have launched the latest iteration of its ‘DOMIN-OH-HOO-HOO’ campaign in the UK, to promote the deal offering 50 per cent off pizza when you spend £30 or more online. Created by VCCP, alongside its CX and production arms VCCP CX and Girl&Bear, the new 30-second hero film called ‘Betty-Hoo-Hoo’ spotlights Betty, who appeared in the first… Read more »

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Introducing: the next generation of type-ahead address capture

28th July 2021

Here at Loqate, we have one vision: to help every business in the world reach every customer in the world. And we’re making it even easier for our customers to do just that with new features, better data and more advanced search functionality now available to our type-ahead address capture solution. Read more at Loqate… Read more »

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The UK eCommerce Awards 2021 are celebrating websites, software, campaigns and teams (agency or in-house).

28th July 2021

The UK eCommerce Awards are judged by an esteemed panel of industry experts, who work with us to develop categories and judging criteria. The process is a transparent and rigorous two-step process and judges provide feedback on all entries. Entering and winning a UK eCommerce Award provides industry recognition and informed social proof, increases future… Read more »

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How an Ecommerce Quiz can Drive Customer Engagement & Satisfaction

28th July 2021

A quiz may be the missing piece of your marketing strategy. Here’s why: in the day of automation and personalization, a quiz is the differentiating tool that will help ecommerce brands stand out and build lasting customer relationships. Perhaps you’ve seen quizzes in your own shopping experiences– some websites require shoppers to go through a… Read more »

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Guide to Relationship Selling: Best Ways to Boost your Ecommerce Sales

28th July 2021

Relationships are the foundations on which the most successful ecommerce businesses are built. It plays a vital role in increasing customer value, customer retention, and overall customer satisfaction. But despite that, many online stores still base their business model on transactional selling methods, focusing on increasing the number of sales and shortening the sales cycle as… Read more »

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Automating the Ecommerce Buying Journey – Webinar recording

28th July 2021

If you missed last week’s Automating the Ecommerce Buying Journey you can view the webinar recording here    

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lastminute.com Takes a Vacation From Media-Management Headaches With Cloudinary

23rd July 2021

As a 20-year online leader in travel and leisure retail, Europe-based public company lastminute.com along with its 1,200 employees are committed to enriching the lives of vacationers through comprehensive and enticing products and services. Beyond flight deals and tours, it’s the images and videos, whether of that luxury villa in Greece, romantic Parisian street, or exotic stroll… Read more »

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Mobile payments worldwide pass 1 trillion amid pandemic

20th July 2021

Last year, total mobile payment users worldwide (those who had made a purchase at least once in the prior six months) surpassed 1 trillion. The research, from eMarketer, shoes that by 2022, nearly one-third of mobile phone users will use a payment app. The world quickly adapted as the pandemic increased the demand for contactless… Read more »

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Driving Revenue Online Through Subscriptions

15th July 2021

E-commerce subscriptions are on the increase.  They’re not just for more “traditional” niches like newspapers, tv, etc. Nowadays, companies in fashion, lifestyle, and FMCG industries are successfully adopting this model. Read more here Driving Revenue Online Through Subscriptions – Screen Pages  

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Uncover the true cost of failed deliveries

15th July 2021

The pandemic has accelerated what was an already booming eCommerce market. But with that growth comes certain challenges – most notably, the issue of late or failed deliveries. To get to the root of this common frustration for businesses, we’ve surveyed 3,000 global online shoppers and 300 retail executives to bring you our latest report:… Read more »

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Shoppable TV service with ITV

7th July 2021

ITV have launched a shoppable TV service on LG smart TVs, letting viewers discover and shop items from its programmes directly on screen. Viewers can initiate the shopping interface at any time by using their LG remote but must actively opt-in to receive the notifications and use the service. Read more at Mobile Marketing Magazine… Read more »

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Google boss warns of threats to internet freedom

6th July 2021

The free and open internet is under threat many in countries around the world, Google boss Sundar Pichai has warned. Sundar explains that many countries are restricting the flow of information, and the model is often taken for granted. In an in-depth interview with the BBC, Pichai also addresses controversies around tax, privacy and data… Read more »

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Driving Revenue Online Through Subscriptions 

1st July 2021

Ecommerce subscriptions are on the increase.  They’re not just for more “traditional” niches like newspapers, tv, etc. Nowadays, companies in fashion, lifestyle, and FMCG industries are successfully adopting this model. According to data collected by McKinsey in 2018, the largest subscription-based companies generated $2.6 billion in 2016 (as compared to only $57 million in 2011). This huge… Read more »

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