Maximising sales on Amazon’s Prime Day

26th March 2020

Recently our Amazon Director, Dan Simmonds, spoke with WARC about how brands can maximise sales on Amazon’s Prime Day. Amazon Prime Day is the annual shopping holiday that’s exclusive to Prime subscribers. Unlike Black Friday or Cyber Monday, deals last up to 36 hours. As an established selling event, it accounted for an estimated $7.16B in sales in 2019… Read more »

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The Ecommerce Growth show, podcast series

12th March 2020

“We’ve got together with some leading Ecommerce technology providers to co-produce a series of 6 thought leadership podcasts, which cover the latest developments in Headless Commerce, Personalisation, Omnichannel Marketing, Payments, Retail Management and Shipping (from our very own Natasha Jones, no less!). Sign up and we’ll send you a little early, so you can get… Read more »

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Have a Shopify Plus Store – Find out how you can leverage your first-party data to accelerate your company’s revenue, growth and time-to-value

12th March 2020

“The most valuable resource of your e-commerce store is the data in your Shopify Plus database. Strangely, many e-commerce companies don’t leverage the data they have, such as purchase data and website behaviours, for their marketing efforts. This whitepaper looks at the following: ▸ How AI and automation are shaping the future of marketing. ▸… Read more »

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Mobile operator O2 sets out plans to be a Net Zero business by 2025

3rd March 2020

Mobile network operator 02 have announced plans to reduce carbon emissions across its business to become a Net Zero business by 2025, building on a journey they started in 2008. Read more at Mobile Marketing

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Loyalty: Up close and personal – Read the report to learn what drives customer loyalty

27th February 2020

Ever wanted to ask your customers exactly what would stop them from shopping around? Now that the classic motivators of loyalty are long-gone, it can seem like a difficult question to answer. That’s why LoyaltyLion asked thousands of consumers what drives their loyalty. Download LoyaltyLion’s latest report, Loyalty: Up close and personal, to find out the… Read more »

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Let’s Talk Shop: Skinnydip X Shopify Plus

27th February 2020

Shopify Plus is the answer for high-end brands, It’s the reason those who are serious about e-commerce, are going global – and in record time.  We want to show you how.  Read this e-book taking you through global accessories brand, Skinnydip’s, full Shopify Plus journey. Read more at We Make Websites 

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The Challenge of Creating Loyalty Programs

27th February 2020

The number one goal for every business is to increase customer lifetime value. The best way to get there is by growing the number of loyal customers – ideally without sacrificing margins. Loyal customers are your most valuable asset: their love of the brand makes them spend more with you, resulting in brand advocates who… Read more »

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Headless Commerce Using Shopify Plus

27th February 2020

Hearing about Headless more and more amongst e-comm conversation? Let’s take a look at what it means, why it’s come about, and the sort of merchants it might suit. What is Headless Commerce? An e-commerce website is generally made up of the part a customer sees (the “front end” or “head”) and what the business… Read more »

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Bolt joins Google Maps

27th February 2020

  Bolt announces integration with Google maps for its ride-hailing service. Users of Googles journey planner function in Google maps will now be offered Bolt rides within the services tab Read more at Mobile Marketing Magazine

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Top 5 Challenges of Real-Time Inventory Visibility

27th February 2020

Legacy systems weren’t built to scale to today’s customers. With the rise of digital marketplaces like Amazon, fulfilment has grown more complex. Where there used to be only two ways to fulfil products (ship from warehouse, buy in store) there are now dozens. This includes popular delivery strategies like Click and Collect and Ship from… Read more »

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Online sales fall in January following late 2019 surge

27th February 2020

Retailer hopes of a continuation of the strong Christmas sales growth to follow into 2020 were dashed in January, with online retail sales growth dropping back to -0.4% Year-on-Year (YoY), according to new data.  The findings are from the latest IMRG Capgemini Online Retail Index, which tracks the online sales performance of over 200 retailers.… Read more »

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How to avoid the perils of a poor Click and Collect experience

13th February 2020

A battle plan to help you maximise the return on your Click and Collect program. Up to 75% of consumers who collect an order in-store will buy another item. But only if they have a good experience. Unfortunately, almost 20% of consumers experience problems when ordering online and picking up at the store. How can… Read more »

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Ecommerce: The Hammersley Brothers Ecommerce Podcast

13th February 2020

This week we are interviewing Colin Neil the CEO Vice President of Adyen. Adyen is a payment processor that processes billions of dollars of online payments around the world. So with the focus on ecommerce, we want to talk about the potential friction points in the checkout. https://ecommercestories.podbean.com

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