Ecommerce Club Blog

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure.

If you’re on the hunt for a Digital Asset Management (DAM) solution, you have probably already done your research on all the possible vendors

Marketing automation gives sales teams not only new and expansive visibility into the buyer’s journey, but the ability to effectively engage with their hottest prospects and close more deals.

PepsiCo has partnered with Robby Technologies to debut new self-driving robots called snackbots, which will deliver a range of Hello Goodness snacks and beverages to college students at the University of the Pacific. Hello Goodness, offers better-for-you alternatives for your snack and drink options.

In the UK, consumers are most likely to indulge in online shopping on Christmas Day.  In 2017, traffic to online retailer websites on Christmas Day was almost double the December monthly average at 45%.

Content is all the rage in digital marketing, and it has been ever since brands realised their first websites gave them the power and means of production to publish their own messages and information without depending on the press or advertising to distribute it.

We need our prospects to know us, like us and trust us if they’re ever going to do any business with us. And we have to keep that know/like/trust level high if we want to keep them as customers.

Does the pre-holiday shopping spree affect your customers?
Why is it so important to plan Christmas campaigns?
Preparing an online store for increased traffic during Christmas
How to promote your online store during the Christmas period
Read more at QuarticON

At QueryClick we have over a decade of experience working with multinational brands, supporting their digital marketing efforts in more than thirty markets worldwide.

The growth in peak sales events such as Black Friday/Cyber Monday present an opportunity for merchants of all sizes to boost their revenues before the end of the year.

You can no longer think of your website as a summary of what your organisation has to offer; it’s less about you and more about the unique experience you offer to your customers via personalised content.

Does the pre-holiday shopping spree affect your customers?
Why is it so important to plan Christmas campaigns?
Preparing an online store for increased traffic during Christmas
How to promote your online store during the Christmas period