Welcome to the Ecommerce Club

We are a member-led group dedicated to encouraging and supporting retailers in developing ecommerce expertise. Building collaboration through information sharing, market insight, networking and events, we’re bringing the industry together to develop best practice for an omnichannel future.

Our Current Events

20th July – Ecommerce Club Working Lunch London: Effectively Managing Customer Data

Customer data management is a hot topic these days with the customer’s journey being at the centre of the retail universe. At today’s event, we will talk about how to pull all data sources together in a centralised place and how this action can do more to boost ROI and customer interaction.

Our Ecommerce Club partners, OSF Commerce, will demo their tool which allows you to effectively manage customer data with OSF UnifyCOMMERCE (Patent Pending), which is a customer-centric solution that centralises commerce customer data into Salesforce Sales, Service, Community and Marketing Clouds for a single view of all customer data from Salesforce Commerce Cloud, formerly known as Demandware and our second speaker is Saima Alibhai, Managing Principal Consultant, EMEA at Oracle + Bronto. Saima will take the audience on a journey across the different channels (online, bricks-and-mortar, customer service, mobile, etc.), demonstrating personalisation do’s and don’ts as well as offering examples of retailers who deliver best-in-class shopping experiences today.

AGENDA

12.30pm – 1.00pm Sparkling drinks reception and networking

1.00pm – 1.30pm OSF Commerce, will demo their tool which allows you to effectively manage customer data with OSF UnifyCOMMERCE

1.30pm – 2.00pm How the Power of Personalisation Brings Your Shopping Experience to the Next Level – Saima Alibhai, Professional Services, EMEA at Oracle + Bronto

2.00pm – 2.30pm Roundtable discussion

2.30pm – 3.00pm Coffee, networking & close

Who should attend: Retailers with an established online presence with revenues over £5 million

20th September – Ecommerce Club Lunch: Retailer’s Top Ecommerce Marketing Tactics Unveiled

• Hyper-personalisation

• Multi-touch campaigns

• Automated intelligence

The revenue opportunities for ecommerce marketing continue to grow as technology becomes more sophisticated. To help you navigate in this increasingly complex space, Bronto surveyed 300 retailers to learn what marketing tactics they are currently using, which tactics they think are most effective and which ones they plan to implement in the future. Discover how you stack up against your commerce marketing peers and the tactics you need to tap into to stay ahead of the competition to be rewarded with new business and more loyal customers.

Join us at this retailer only lunch to hear from Saima Alibhai, Managing Principal Consultant, EMEA at Oracle + Bronto and to take part in a roundtable discussion with your peers on this topic over a Gordan Ramsey working lunch.

AGENDA

12.30pm – 1.00pm Sparkling drinks reception and networking
1.00pm – 2.30pm Talks, Roundtable discussion and lunch
2.30pm – 3.00pm Networking

Who should attend: Heads of Ecommerce or Customer Experience or equivalent at fashion and high street retailers, no agencies please

15th August – Ecommerce Club Summer BBQ

Cutting through the Noise: Communication Trends in Ecommerce

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